Chirala silk weavers ask for GI Tag | 02-Aug-2017 16:00
- Weavers of Chirala in Andhra Pradesh feel a Geographical Indication (GI) tag for their impressive silk sari can help them compete better and survive in the era of globalization.
- The Chirala weavers inherit centuries-old rich artistic legacy. Italian traveller Marco Polo’s travelogue stands testimony to their weaving skills.
- They are credited with manufacturing saris that can be folded and kept in matchboxes.
A geographical indication (GI) is a name or sign used on products which corresponds to a specific geographical location or origin (e.g. a town, region, or country). The use of a geographical indication may act as a certification that the product possesses certain qualities, is made according to traditional methods, or enjoys a certain reputation, due to its geographical origin.